| Advertising can range from dirt cheap to downright | | | | your return address. |
| expensive. Here are a few things you can do to | | | | 7. Contact others that use flyers or circulars and see if |
| maximize your ad coverage using some free methods. | | | | they will trade ads. |
| 1. Place flyers or posters on local bulletin boards that | | | | 8. Some publishers may give you free ad space for |
| you might find at coin-op laundry facilities, shopping | | | | mailing out some of their publications. |
| malls, grocery stores, clinics, etc. Lots of shopping | | | | 9. Write articles for other publications. Some publishers |
| occurs on Fridays and Saturdays so you may want to | | | | will give you free ad space for use of your articles. |
| focus on that timeframe. | | | | 10. Watch out for ad deal such as 2 for the price of 1 |
| 2. Sometime newspapers have leftover space that | | | | deals that might be offered by any publisher. |
| needs filling. Give them a call to find out if this is the | | | | 11. Start mailing. Get your printers lowest price for |
| case sometimes you can get space for free. | | | | printing on both sides of your flyer. Tell your clients this |
| 3. Place pamphlets or leaflets on windshields in parking | | | | price and start mailing their flyers with you ad on the |
| lots. Better yet, get your kids or nieces and nephews | | | | back. |
| to do it, it may only cost you an ice cream cone. | | | | 12. E-mail signature. Have your ad at the bottom of |
| 4. Leave business materials at doorsteps of homes | | | | every e-mail you send out. |
| and businesses. On weekends for homes, weekdays | | | | These are just a few of the things you can do to |
| for businesses. | | | | maximize your free advertising. There are countless |
| 5. Have your best producing small newspaper ads | | | | other methods. Try to come up with a few of your |
| made into a rubber stamp and stamp all outgoing mail. | | | | own. All it takes is a little imagination and innovation. |
| 6. Have printed envelopes include an ad just below | | | | |